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The Difference Between Procurement and Purchasing

THE DIFFERENCE BETWEEN PROCUREMENT AND PURCHASING Blog Post The Difference Between Procurement and Purchasing Don’t use these terms interchangeably — they’re different Facebook LinkedIn Twitter Pinterest David Daffner, Vice President Managed Services While confusing procurement and purchasing isn’t the biggest faux pas you can make, it’s worth the time to learn the difference between the … Read more The Difference Between Procurement and Purchasing

Flash Retailing Flourishes

FLASH RETAIL FLOURISHES Blog Post Flash Retail Flourishes Pop-up stores might be temporary, but the trend has staying power Facebook LinkedIn Twitter Pinterest Jenna Worrell Director of Marketing Who would have thought something called The Ritual Expo would eventually lead to a worldwide retail phenomenon estimated to be valued at $50 billion? Patrick Courrielche’s “ultimate … Read more Flash Retailing Flourishes

B2B Personalization: A Closer Look at Firmographics

B2B Personalization: a closer look atfirmographics Blog Post B2B Personalization: A Closer Look at Firmographics Applying Customer Details to Drive Higher Engagement and Response Facebook LinkedIn Twitter Pinterest Jamey Gentry, DirectorMarketing Communications Personalization is no longer an optional, nice-to-do-if-you-get-around-to-it component of your marketing plan. It’s essential and it must be well executed. When your audience … Read more B2B Personalization: A Closer Look at Firmographics

B2B Personalization: Evolve or Be Left Behind

B2B Personalization: evolve or be left behind Blog Post B2B Personalization: Evolve or Be Left Behind Business-as-usual approach could put you out of business Facebook LinkedIn Twitter Pinterest Jamey Gentry, DirectorMarketing Communications Back in the day, a good majority of B2B companies sold products and services face-to-face. That’s a very personal approach, but also expensive, … Read more B2B Personalization: Evolve or Be Left Behind

Are you delivering an Amazon-like experience?

ARE YOU DELIVERING AN AMAZON-LIKE EXPERIENCE? Blog Post Are you delivering an Amazon-like experience? Boost engagement and satisfaction with employees and partners Facebook LinkedIn Twitter Pinterest Jenna Worrell Director of Marketing No one can deny the impact Amazon has had in raising expectations when it comes to online experiences. And it’s not just consumers who … Read more Are you delivering an Amazon-like experience?

How to be a Procurement Rock Star

How to be a procurement rock star Blog Post How to be a Procurement Rock Star Combine trendy apparel options with supply chain efficiency Facebook LinkedIn Twitter Pinterest David Daffner, Vice PresidentManaged Services Do you sometimes feel like an unappreciated roadie? You deal with the pressure and stress of ensuring your band of coworkers perform … Read more How to be a Procurement Rock Star

Personalizing the Trade Show or Event Experience

PERSONALIZING THE TRADE SHOW OR EVENT EXPERIENCE Blog Post Personalizing the Trade Show or Event Experience Connecting with customers on a deeper level Facebook LinkedIn Twitter Pinterest Peter Eberly, DirectorProduct and Vertical Marketing We all know that to build deep and meaningful relationships, customers need to feel connected to your business. The first and best … Read more Personalizing the Trade Show or Event Experience

Fashion-Forward Branded Apparel Makes Dress Codes Obsolete

Fashion-Forward Branded Apparel makes dress codes obsolete Blog Post Fashion-Forward Branded Apparel Makes Dress Codes Obsolete​ Simplifying the company dress code Facebook LinkedIn Twitter Pinterest Mark Keeton, Vice President Solution Management There was a time when every company had a dress code. The way an employee dressed could be considered the hallmark of their professionalism. … Read more Fashion-Forward Branded Apparel Makes Dress Codes Obsolete