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Dare to be Different: Bold Graphic Trends

Dare to be Different:Bold Graphic Trends Blog Post Dare to be Different: Bold Graphic Trends Differentiate your product and your brand Facebook LinkedIn Twitter Pinterest Jamey Gentry, Director Marketing Communications Now more than ever, you need to differentiate yourself and your products from the competition in order to survive. There are no cookie-cutter solutions. Your … Read moreDare to be Different: Bold Graphic Trends

Marketing Mix: The 4 C’s — Outside-In Approach

Marketing Mix: The 4 C’s —Outside-In Approach Blog Post Marketing Mix: The 4 C’s — Outside-In Approach Facebook LinkedIn Twitter Pinterest Jamey Gentry, DirectorMarketing Communications You would think with a solid foundation of the 4 P’s, plus three additional supports to address service-based products — getting us to a total of 7 P’s — the … Read moreMarketing Mix: The 4 C’s — Outside-In Approach

Marketing Mix: The 4 P’s — Inside-Out Approach

Marketing Mix: The 4 P’s —Inside-Out Approach Blog Post Marketing Mix: The 4 P’s — Inside-Out Approach Facebook LinkedIn Twitter Pinterest Jamey Gentry, DirectorMarketing Communications All marketers should know the 4 P’s: product, price, place and promotion. They were created by E. Jerome McCarthy in 1960. The 4 P’s are the cornerstone of the marketing … Read moreMarketing Mix: The 4 P’s — Inside-Out Approach

Marketing Mix: The 7 P’s — Service-Based Approach

Marketing Mix: The 7 P’s — Service-Based Approach Blog Post Marketing Mix: The 7 P’s — Service-Based Approach Facebook LinkedIn Twitter Pinterest Jamey Gentry, DirectorMarketing Communications We’ve already covered the 4 P’s: product, price, place and promotion. Oddly enough, two decades passed before this basic concept, conceived in 1960, was updated. In 1981, Booms & … Read moreMarketing Mix: The 7 P’s — Service-Based Approach